About Us

About Us

About Gem Comm

We are an International Investor Relations firm (IR) based in Singapore. We specialise in Investor Relations, Public Relations, marketing, branding and messaging strategies for clients that include organisations of all sizes across Asia, Oceania and US.

GEM COMM advice and solves stakeholders’ issues, drive growth, reposition your business, improve your marketing and Public Relations (PR) or engage with investment community in your leadership or strategy story. We have a track record of helping clients reach these goals. We create and implement PR & media content, mitigate crisis and issues, establish and improve thought leadership & content marketing.

GEM COMM Engagement types include:
– IR/PR retainer program
– Crisis and issues projects;
– Content marketing (from research to lead generation) inclusive of Press Release drafting, Media Pitch, Website content, etc.

See more on our factsheet.


Our Management

Emily Choo, CEO/Founder

Emily Choo, CEO/Founder


Emily has Investor Relations (IR), Public Relations (PR) experience in corporate, consumer and financial communications in China and Singapore. She led strategic communications, brand equity, creative communications and marketing programs across financial services, real estate, and consumer industries. Worked in corporate and financial communications, specialized in strategic communications, issue management, executive visibility & media training, and corporate branding.

Loke Chunying, Research Director/ co-founder

Loke Chunying, Research Director


Chunying heads the research department. Managing clients in the capital market. During her career journey, she has managed portfolios for multi-billion multi-family offices. More specifically, in capital market, Chunying’s professional experiences include across various mergers and acquisitions, corporate valuation and portfolio management.

Chunying has years of experiences in UOB Research and worked in Ernst & Young Singapore.